Essential Facebook Development: Build Successful Applications for the Facebook Platform [Repost]

Essential Facebook Development: Build Successful Applications for the Facebook Platform by John J. Maver


English | Nov. 18, 2009 | ISBN: 0321637984 | 480 Pages | PDF | 11.05 MB

“What sets this title apart is the authors’ deep insight of how to leverage the Facebook API to create wildly successful applications. They even provide instructions of how to a/b test, track, and analyze metrics to increase the exposure and engagement of your applications. Their knowledge is practical and after putting their techniques to use, my applications have achieved better results.” –Joseph Annuzzi, Jr., App Architect, PeerDynamic.com   With more than 250 million active users, Facebook is the world’s #1 social networking platform. But developing successful Facebook applications presents unique challenges, both technical and nontechnical. Now, two of the world’s most experienced Facebook developers show you exactly how to meet those challenges. Essential Facebook Development offers insider guidance and up-to-the-minute best practices for the entire application lifecycle: design, coding, testing, distribution, post-launch monitoring, metrics, and even application marketing.   Using extensive real-world examples, John Maver and Cappy Popp reveal why some Facebook applications succeed brilliantly while others fail. Next, they walk through building a complete application using every major component of the Facebook platform. Maver and Popp thoroughly cover Facebook’s most important new features, including Facebook Connect, and provide extensive information available nowhere else–from measuring application success to monetization. Coverage includes   Thorough introductions to Facebook’s current architecture, integration points, and development technologies Discussion of successful Facebook applications–and what makes them successful What every developer must know about Facebook’s Terms of Service Creating an effective application infrastructure Creating canvas pages with FBML and IFrames Adding support for profiles, application tabs, and messaging Incorporating JavaScript into Facebook applications with FBJS Integrating Facebook into external sites with Facebook Connect and the Facebook JavaScript Client Library Debugging techniques for Facebook applications Spreading, monitoring, and tuning applications  

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The Education of Millionaires: Everything You Won"t Learn in College About How to Be Successful (Audiobook)

The Education of Millionaires: Everything You Won"t Learn in College About How to Be Successful (Audiobook) by Michael Ellsberg


English | 2012 | ISBN: n/a | 9 hours and 51 minutes | MP3 64 kbps | 266 MB

The Myth: If you get into a good college, study hard, and graduate with excellent grades, you will be pretty much set for a successful career.




The Reality: The biggest thing you won"t learn in college is how to succeed professionally.




Some of the smartest, most successful people in the country didn"t finish college. None of them learned their most critical skills in an institution of higher education. And like them, most of what you"ll need to learn to be successful you"ll have to learn on your own, outside of school.




Michael Ellsberg set out to fill in the gaps by interviewing a wide range of millionaires and billionaires who don"t have college degrees, including fashion magnate Russell Simmons, Facebook cofounder Dustin Moskovitz and founding president Sean Parker, WordPress creator Matt Mullenweg, and Pink Floyd songwriter and lead guitarist David Gilmour. Among the fascinating things he learned:




• How fashion designer Marc Ecko started earning $ 1,000 a week in high school with his own clothing business and later grew it into an empire.


• How billionaire Phillip Ruffin went from lowly department store clerk with no college degree to owner of Treasure Island on the Vegas Strip.


• How John Paul DeJoria went from homelessness to billionaire as the founder of John Paul Mitchell Systems hair care products.




This book is your guide to developing practical success skills in the real world. Even if you"ve already gone through college, the most important skills weren"t on the curriculum–how to find great mentors, build a world-class network, learn real-world marketing and sales, make your work meaningful (and your meaning work), build the brand of you, master the art of bootstrapping, and more.




Learning the skills in this book well is a necessary addition to any education, whether you"re a high school dropout or a graduate of Harvard Law School.

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Buying A Business And Making It Work: A step-by-step guide to purchasing a business and making it successful [Repost]

Buying A Business And Making It Work: A step-by-step guide to purchasing a business and making it successful by Mark Blayney


English | Mar. 5, 2007 | ISBN: 1845280415 | 496 Pages | PDF | 16.88 MB

Buying a business is not just a case of doing a deal, however involved and pressurised that might feel at the time. You buy to become the owner of a successful business that achieves your personal and professional objectives. This book takes you on a programme of five phases that will help you to achieve those objectives. 1 The planning phase 2 The search phase 3 Approaching and screening – narrowing your search down and making contact with the current owners. 4 Negotiating and checking – the phase that usually leads to doing the deal 5 Making the business work so that it will provide you with the future income stream, the lifestyle or the security you are seeking, or the increased market share you want for your present business.

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